Why unicorns must reframe HR policies to support mental health as their foundational premise?

10 September, 2021 | Seema Rekha
Blog Newsroom 5

Indian startups have obtained an elevated interest across the world in recent years. They are now extensively acknowledged as vital engines for boom and jobs generation. Through innovation and scalable technology, startups can generate impactful solutions, and thereby act as cars for socio-financial improvement and transformation.

The Indian startup ecosystem developed dynamically during the last few decades. Some startups had started in the 2000s, however, the environment was immature as just a few buyers had been lively, and the wide variety of aid establishments, including incubators and accelerators, were limited.

Pandemic bane and boon

India is the third-largest startup ecosystem in the world, and India, with huge commercial potential, is the poster child of emerging markets.

The country has tested its capacity to construct services and products, which can compete globally. There is absolutely no dearth of thoughts and expertise in our country. What is possibly missing is the infrastructure, smooth entry to networks, a tiered set of investors, and a way of life of mergers and acquisitions, together with a few hidden factors.

How to address them

Key challenges

Employing and retaining the right talent remains the first key issue and stressor

Among becoming digitally smart, protecting cybersecurity, ensuring the long-term inflow of investment, maintaining ROI, and simultaneously keeping an upper edge to ensure environmental and social governance sustainability. Employing the right talent is a massive task and hazard in front of unicorns. For many job-seekers, becoming a member of a startup isn’t an appealing professional option because of the inherent hazard that the startup would possibly fail. Instead, the bulk opts to paintings for huge corporations, which promises greater solid jobs. Additionally, startups can hardly ever compete with the recognition and repayment systems that huge agencies offer.

Many individuals who begin working for startups, transfer to hooked-up agencies after some years. Job modifications arise because many get used to the advantages of a company job.

The second challenge is that many candidates aren’t sufficiently skilled. Startups see a wide gap between what is taught in colleges and the learning necessary for the jobs, specifically in sectors wherein technology extrude at a quick pace. Since these fresh graduates have got little focus on enterprise needs, they are not effectively employable from the beginning. As a consequence, while hiring new staff, startups need to make investments and spend copious time and fees to teach the new employees. The third challenge of brain drain remains as it is since many exceptionally certified experts fly overseas for jobs. At the same time, an assessment to many different startup hubs globally, Indian startups are but to draw worldwide skills. Bureaucracy and visa necessities make it tough to rent personnel from outside of India.

Building a sustainable environment for human resource

Thus, maintaining the right talent will become extra important for startups, and taking care of their mental and emotional wellbeing will be necessary. In fact, organisations must put on a brand new lens for designing people solutions strategies. Mental fitness should be as vital as the human resource itself. It should no longer be seen as only a KRA (Key Responsibility Areas) or HR strategy alternatively, it’s a business approach to make sure delivery of ultimate revel in of customer and end consumers. The destiny workplace requires a movement for setting up proactive mental wellness solutions beyond EAP helplines than reactive measures.

  • Awareness and application of psycho-education
  • Advance assessment and screening
  • Access to instantaneously help
  • Redesign subculture of wellbeing


Well-being, culture-driven organisations are the bedrock for success, that is, a positive experience for all stakeholders.